In a recent J.D. Power Asia Pacific 2013 India Initial Quality Study (IQS), cars from Toyota, the Innova, the Corolla Altis and the Fortuner were ranked number one for quality. These cars were pitted against different automobile manufacturers in their respective segments.
The Innova ranked highest in the MUV/MPV segment displaying a successful recognition of this award for seven years in a row. The Fortuner was ranked first in the SUV segment, which received this award last year as well. The Corolla Altis was also awarded the topmost prize in the premium mid-size car segment.
N Raja, Senior Vice President, Sales and Marketing, Toyota Kirloskar Motor, said, “Toyota has always strived for perfection in quality. QDR - Quality Durability and Reliability is what Toyota products stand for. It is our commitment to our customers who swear by Toyota quality and service standards. The best way to market your products is word of mouth and that comes only when the customer vouches for the quality of your products. Sustaining a customer is as important getting a new customer. We are happy that our products have been ranked highest, some models year after year, further reinforcing Toyota’s global standards of quality.”