Maruti Swift Dzire’s success over the last decade is unprecedented. In the nine years of its existence, Maruti has sold over 1.38 million units of the Dzire (that’s an average of nearly 13,000 units a month!). We just reviewed the diesel version (click here to read the review) of the car and came away impressed.
Analysis shows that the sedan segment is shrinking in favour of SUVs and crossovers. But when the car in question is the Maruti Dzire, this statistic is thrown right outside the window. Maruti has sold over 1.38 million units of Dzire till date and now they have come out with a brand-new model. You might ask why replace a car that is already doing so well? Well Maruti doesn’t want to rest on its laurels and with the revived threat from the refreshed Hyundai Xcent, it was the ideal time to go for the kill.