Please Tell Us Your City

Knowing your city will help us provide relevant content to you.

Sorry! No matching results found. Try again.Error Identifying Your Location.
Ad

Audi Cars


Audi offers 13 new car models in Luxury segment, 1 in Super Luxury segment in India. Choose a Audi car to know prices, features, reviews and photos.

Locate nearest Audi dealers

About Audi

Audi is a luxury car manufacturer established in 1910, with its headquarters in Ingolstadt, Germany. The company derives its name from the surname of its founder August Horch, meaning listen — which, when translated into Latin, becomes Audi. After being forced out of the company he had founded in 1909, Horch, then started a new company in Zwickau and continued using the Horch brand. The first Audi automobile, the Audi Type A 10/22 hp (16...

Audi is a luxury car manufacturer established in 1910, with its headquarters in Ingolstadt, Germany. The company derives its name from the surname of its founder August Horch, meaning listen — which, when translated into Latin, becomes Audi.

After being forced out of the company he had founded in 1909, Horch, then started a new company in Zwickau and continued using the Horch brand. The first Audi automobile, the Audi Type A 10/22 hp (16 kW) Sport-Phaeton, was produced in 1910 in Zwickau. His former partners sued him for trademark infringement and the German Supreme Court (Reichsgericht in Berlin) finally determined that the Horch brand belonged to his former company.

August Horch was barred from using his own family name in his new car business, so he met with his best business friends, Paul and Franz Fikentscher from Zwickau. At Fikentscher’s apartment, they discussed how to come up with a new name for the company. During this meeting Fikentscher’s son was quietly studying Latin in a corner of the room. Several times he looked like he wanted to say something but couldn’t, until he finally blurted out, "Father - audiatur et altera pars... wouldn't it be a good idea to call it Audi instead of horch?" "Horch!" in German means "Hark!" or "hear", which is "Audi" in Latin. The idea was enthusiastically accepted by everyone attending the meeting.

Horch left Audi in 1920 for a higher position at the ministry of transport, but was still involved with Audi as a member of the board of trustees. In September 1921, Audi became the first German car manufacturer to present a production car, the Audi Type K, with left-handed drive.

Motorsports Heritage

Audi cars were successful even in sporting events. Audi has competed in numerous forms of motorsports. Audi’s rich tradition in motorsport began with their former company Auto Union in the 1930s. In the 1990s, Audi dominated the Touring and Super Touring categories of motor racing after success in circuit racing in North America.

In 1980, Audi released the Quattro, a four-wheel drive (4WD) turbocharged car that went on to win rallies and races worldwide. It is considered one of the most significant rally cars of all time, because it was one of the first to take advantage of the then-recently changed rules which allowed the use of four-wheel drive in competition racing. Many critics doubted the viability of four-wheel drive racers, thinking them to be too heavy and complex, yet the Quattro was to become a successful car. Leading its first rally it went off the road, however the rally world had been served notice, 4WD was the future. The Quattro went on to achieve much success in the World Rally Championship.

The carmaker became a subsidiary of automobile giant Volkswagen Group in 1964. Today, it has production locations in a number of countries, including Hungary, Brazil, Belgium and China.

Audi India

Audi came to India and set up its own sales company in 2007. With the aim to cater to the rich consumers, Audi entered the Indian automobile business and began its operations as a subsidiary of Mumbai-based Volkswagen Group Sales India Pvt. Ltd. Audi, currently assembles most of its vehicles in India. These cars are brought through the Completely Knocked Down kits (CKD) and assembled at the Aurangabad facility of Skoda, while a few models are imported as Completely Built Units (CBU).

By establishing Audi India as a Division of Volkswagen Group Sales India Pvt. Ltd. in Mumbai, Audi has made a clear long-term statement in the country with ambitious growths plans. Audi is currently leading the luxury vehicles segment in India when it comes to sales. The company has an enviable range of SUVs, sedans and sports cars.

Audi Expert Reviews

2018 Audi Q5 First Drive Review

2018 Audi Q5 First Drive Review

The latest entrant in this flourishing segment is the brand-new Audi Q5 which is larger, edgier, lighter and more capable than ever before

09 Jan 2018 by Ameya Dandekar | Read more

2017 Audi S5 First Drive Review

2017 Audi S5 First Drive Review

If the 2.0-litre diesel motor on the A5 is too tame for your liking and higher revving petrol motors, better handling with mega performance is your thing, then Audi has the S5 for...

06 Oct 2017 by Ameya Dandekar | Read more

Audi in News

Audi cooking up new S6 Avant

Audi cooking up new S6 Avant

While we are familiar with Audi’s supercar-beating RS6 estate, few are aware of the car’s less insane though still potent sibling – the S6 Avant.

06 Feb 2018 by Sagar Bhanushali | Read more

New Audi A1 hatchback under development

New Audi A1 hatchback under development

An all-new version of the Audi A1 is scheduled to be revealed sometime later this year. Our spies recently caught the car undergoing cold-weather tests in Scandinavia.

26 Jan 2018 by Sagar Bhanushali | Read more

Audi User Reviews

sexy looks mmi system screen

for Audi A6[2011-2015] on 28-Jan-2018 by yuvraj kohli

best car superb .. alot better than new bmw 5 series .. audi air suspension love it . audi mmi screen is also very gud overall.. car sterring is light than bmw 5 series .... this...

Fantastic car for the first time luxury car buyer.

for Audi A3 on 08-Jan-2018 by M.K Banerjee

Fantastic Option for everyone. Elegant and sporty looks, definitely among the better looking cars in this segment. The interiors are also very spacious great for road trips with the...

NO BURGLAR ALARM

for Audi A4 on 28-Dec-2017 by Radharaman

Areas of improvement Rear seating is horrible. Not a family friednly car in any way. The absence of some basic features like the Absence of Burglar Alarm could casue serious...

beauty and the beast

for Audi Q7 on 09-Dec-2017 by abhay tomar

one of the best suv available in 1cr approx club i dont have words to describe q7 interior is lavish and flawless like u r seating in a 7 star hotel exterior is compact when u...

No CNG or LPG

for Audi R8 on 17-Nov-2017 by Ranjit Murthy

AUDI IS ALL about precision. This is true of how its cars are designed, how they are engineered, how they are put together and how they drive. Think about it. There is no unnecessary...

Ad

Upcoming Audi Cars

Audi SQ7
Audi SQ7

June 2018

1 - 1.2 Crores
Audi New Q3
Audi New Q3

December 2018

33 - 44 Lakhs
Audi Q2
Audi Q2

July 2018

28 - 32 Lakhs
All Upcoming Cars

Not sure which car to buy?

Helps you choose the right car for you

Ad

Car Buyer's Tools

Some of our highly recommended tools to help you make the right buying decision

Ad

Log in to CarWale

Please enter your password
Please enter your registered email

Sign up to CarWale

Please enter your name
+91
Please enter your mobile number
Please enter your password
Please enter your password
Ask the experts1800 2090 230Mon-Fri (8 AM - 8 PM)
Sat (8 AM - 5:30 PM)
Sun (9 AM - 7 PM)
Toll free

Select your city to avail offers

Currently available only in