Please Tell Us Your City

Knowing your city will help us provide relevant content to you.

Sorry! No matching results found. Try again.Error Identifying Your Location.

Log in to CarWale

Please enter your password
Forgot password?
Please enter your registered email

Or Login with

Sign in with facebook
Sign In with google

Sign up to CarWale

Please enter your name
Please enter your mobile number
Please enter your password
Please enter your password

Skoda announces new brand campaign for India

August 03, 2016, 05:21 PM IST by Venkat Desirazu
Skoda announces new brand campaign for India

Skoda has announced a new brand campaign for the Indian market. Dubbed Project Delight, It will come into effect from September 1 and contains a comprehensive plan that includes sales, service as well as dealerships.

Firstly Skoda has said that all its dealerships across the country have been redesigned based on their latest corporate design and identity. Changes include a new layout as well as corporate rebranding. Currently 8 dealers have switched over to the new identity and this will expand to 40 by the end of the year.

With regard to their service network, they will introduce things like menu pricing, detailed service invoices and a 4 year/ 1 lakh km warranty. In addition to a comprehensive road side assistance plan there will also be a delivery assurance which assures same day delivery for cars undergoing periodic maintenance.

In a bid to move with the times, the Czech automaker will also introduce a ‘MySkoda’ mobile app which will allow its customer to have access to things like service records, roadside assistance, locate nearest dealer as well as information about the brand itself. Taking the digital dive even further, Skoda will also introduce the iConsultant which is basically an iPad based sales tool that would allow customers to view the whole range of cars digitally as well as make their preferences.

Tags:Skoda,Skoda Rapid,Rapid
Show CommentsHide Comments
  • Upcoming Cars

Honda CivicHonda Civic

7th Mar 2019

13L - ₹ 18L
Tata 45XTata 45X

Mar 2019

8L - ₹ 10L
BMW i8 RoadsterBMW i8 Roadster

Apr 2019

2.80Cr - ₹ 3Cr
Mahindra e20 NXTMahindra e20 NXT

Jul 2019

6L - ₹ 8L
Mahindra eKUV100Mahindra eKUV100

Dec 2019

8L - ₹ 9L
All Upcoming Cars
Ask the experts1800 2090 230Mon-Fri (9 AM - 8 PM)
Sat (9 AM - 5:30 PM)
Sun (9 AM - 7 PM)
Toll free

Select your city to avail offers

Currently available only in