Technology seems to be the centre of attention nowadays. From partnership with Google and Android to planning on driverless cars, technology is one of their topmost concerns. German carmaker Audi has a made a surprising move. Audi has revealed much of the interior of its upcoming TT Coupe at the 2014 Consumer Electronics Show in Las Vegas. Surprising? Considering that the company has not shown the car as yet.
The company says that the new interior design is puristic, sporty and clean. This will be launched in the course of the year. The Audi cockpit shows off a fully digital instrument cluster which displays all the information directly in front of the driver, eliminating the need for a central MMI monitor. Its absence was used by the designers to slim down the instrument panel architecture such that it visually conveys the Audi lightweight construction principle.
Interestingly, you can find a lot of design cues borrowed from airplanes and its engines. With its clear lines and innovative operation, the interior of the next TT generation has been redesigned from ground up. As described by Audi, from above the instrument panel resembles an airplane wing; set low and with a turbine look about them, the round air nozzles, a classic TT feature, are reminiscent of jet engines. Located beneath the central air nozzles, the switches for the hazard warning light and the secondary functions are centrally positioned and easily accessible.
The 12.3-inch TFT monitor deserves special mention. With its brilliant graphics a 3D impression and highly-detailed effects it is quite attractive, Drivers can switch between two display modes. In the classic view, the speedometer and rev counter are in the foreground, while in “infotainment” mode, the virtual instruments are smaller.
In this refreshed gizmo and tech-laden interior design, the driver's ease is the centre of focus. The car also gets a flat-bottomed steering wheel and aluminum trims. Other highlights include a slender dashboard, a revised center console and S sport seats with an integrated headrest and pneumatically adjustable side bolsters.
Prof. Dr. Ulrich Hackenberg, Member of the Board of Management of Audi AG for Technical Development says, “The first Audi TT was the design icon per se, the second generation was even sportier, right through to the TT RS plus with its five-cylinder TFSI and 360bhp. And with the new Audi TT, the driver will be able to experience the technology to an even greater extent – just as would be expected from a genuine sports car. And it comes with a new generation of electronics and connectivity features.”