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Range Rover Evoque's More Than Just Curiosity

Monday, July 05, 2010 11:34 AM by
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Range Rover Evoque

The first official picture of the all-new compact Range Rover was released following an exclusive preview in London for guests attending a 40th birthday celebration of Range Rover held in partnership with VOGUE magazine.

Named the Range Rover Evoque, this all-new coupé will join the Range Rover and Range Rover Sport line-up in the summer of 2011. It will be the smallest, lightest and most fuel efficient Range Rover ever produced. Customers have a choice of both a 4WD and a 2WD version, with a sub 130g/km CO2 demonstrating the Range Rover brand's commitment to environmental sustainability.

Phil Popham, managing director of Land Rover said, "Today is a very special occasion for Range Rover, not only are we celebrating 40 years of the brand, we are also demonstrating our exciting future by showing the all-new Range Rover Evoque. The all-new Range Rover Evoque will be built in Halewood, creating 1,000 new jobs in the Merseyside area, a fantastic boost to the UK economy. The Halewood plant has a reputation for excellence and quality and is recognised throughout the industry as a leader in Lean Manufacturing."

He went on to say that, "The all-new Range Rover Evoque is a true global car and will be sold in over 160 countries." Gerry McGovern, Land Rover design director said, "The Range Rover is an iconic design that has stood the test of time and it's not difficult to see why. Like the current version, the original Range Rover is such a simple and memorable shape that is easily recognisable. The all-new Range Rover Evoque marks a bold evolution of Range Rover design, providing customers with a desirable, premium and compact car like SUV."

He added saying that, " The cars' unique silhouette accentuated by the distinctive falling roof and dramatic rising waistline creates a modern and relevant execution of the familiar Range Rover design language. This car makes a powerful statement of the Range Rover's brand intent to appeal to a wider audience."

The Range Rover Evoque will make its global public debut at the Paris Motor Show at the end of September and will go on sale from next summer. This baby may not come to India next summer, but we certainly know that everyone wants to see this one on the streets of India.

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