Mercedes-Benz launches Merconomics to make car buying easier

Mercedes-Benz has launched its Merconomics, a comprehensive set of financial services to make buying a three-pointed star much easier. Customised leasing solutions like Star Lease have been further refined to offer advantages like zero down payment, low rentals and fixed monthly cost.  

Commenting on the launch, Eberhard Kern, MD and CEO, Mercedes-Benz India said “The bundle of measures rolled-out under ‘Merconomics’ is comprehensive. It targets the growing set of intenders and potential customers of the Three pointed Star in India."

With many Indian buyers aspiring to own large cars due to easy availability of financial solutions, many other manufacturers may also offer such solution in future.