Volkswagen’s plant in Brazil has begun exporting the Up hatchback to Peru. It is slated to be released in the Peruvian market in the first quarter of 2016. Peru has turned out to be the fourth market that has been conquered by this model in just over a year of production.
The Up is already being exported to Argentina, Uruguay and Mexico. Sources reveal that a total of 21,564 units have been shipped to foreign markets since 2014. VW is the largest exporter of Brazilian-built cars and in the last 11 months, exports have grown by 27 per cent and 107,092 vehicles have been seen leaving Brazil for sale in over 10 countries.
VW’s Up is currently produced at the Taubate factory in Brazil and it has the reputation of being the most innovative car in its segment in the Brazilian market. A great combination of performance, fuel economy, safety features, comfort and entertainment features for the occupants is what sets it apart. It is available in both two and four-door options and also gets the choice of two engines; a 1.0-litre three-cylinder motor with 82bhp or a TSI with direct fuel injection and a turbocharger which belts out 105bhp.
"Besides the four factories and thousands of employees, the export business is also a firm commitment to the country which proves that Brazil can build world class vehicles; and this makes it an even more competitive brand, especially in the current challenging times in the domestic market," said the president of Volkswagen Brazil, David Powels.