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Skoda introduces ‘EasyBuy’ buyback program on the Superb in India

April 20, 2019, 09:56 PM IST by Bilal Ahmed Firfiray
Skoda introduces ‘EasyBuy’ buyback program on the Superb in India

-    Skoda India introduced the ‘EasyBuy’ program offered through Skoda Financial Service.

-    The programme provides an option to avail up to 100 per cent finance and up to 40 per cent lower EMI for a period of three years. 

-    It also offers an assured buyback value of 57 per cent for a new Superb at the end of the three-year tenure.

Skoda India has made owning the Superb more desirable now, with the introduction of the affordable and accessible programme – EasyBuy, an assured buyback solution. This program has been made available exclusively through Skoda Financial Services. The ‘EasyBuy’ program allows the customer to buy a brand new Superb at the EMI of a car in a lower segment. Also, the program also offers an assured introductory buyback value of 57 per cent for a new Superb at the end of a three-year contract term. 

At the end of the given term, the customer can either choose to return the vehicle to the dealer with no further liability subject to whether the vehicle meets fair wear and tear guidelines along with the kilometre allowance. And the program also allows customers to retain the ownership of the Superb by paying off the outstanding amount. Consequently, through this program, the customer can choose to re-finance the Superb for another contractual term. The ‘EasyBuy’ also provides a facility to trade in the existing vehicle and use the assured buyback value as equity to purchase any new product from Skoda’s line-up. What’s more, with other special solutions from Skoda Financial Services, the customers can now avail up to 100 per cent finance and up to 40 lower equated monthly instalments, for a period of three years.

Commenting on the introduction of the EasyBuy programme, Zac Hollis, director, sales, service, and marketing, Skoda Auto India,  said, “Skoda has built its brand on clever offerings and a strong value proposition. In addition to offering a premium product, the ‘EasyBuy’ program is a unique initiative that further emphasizes the brand's effort to understand customer needs while providing them with a hassle-free ownership experience”.

Aashish Deshpande, MD and CEO, Volkswagen Finance, Pvt Ltd, also added, “With our unique financing solutions coupled with the finesse of ŠKODA Cars, the launch of ‘EasyBuy’ is another step towards offering a one-stop solution. This is tailored to the financial and aspirational requirements of the customers. We are confident that this product will act as a true enabler for customer convenience.”

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