If you come to think of it, cars are a lot like human beings. They have a soul and a purpose of being like any of us, bundled with emotions and feelings. So, if we can justify one’s swagger over having more friends and followers than another, why can’t cars?
Porsche has now unveiled a one-off 911 designed with crowd sourced input from the 5 million fans it has on Facebook. The special edition features an exclusive Aquablau metallic paint, with contrasting white 20-inch alloys. Central pin white pin stripes and backlit sill plates add to the uniqueness of the celebratory 911. The dashboard also features a "Personally Built by 5 Million Porsche Fans" engraving to mark the importance of the model.
Porsche has made it a habit to celebrate social media milestones, with the company releasing a signature-laden 911 GT3-R Hybrid on reaching one million likes in 2011. This was followed by a limited edition Cayman S plastered with fan faces to mark two million fans on the social networking site (we like didn’t that car or the idea as much).
Porsche’s social media presence appears to accelerate as fast as the cars it makes with the jump from two to five million taking only a year. This time around Porsche has decided to give it back to their fans by holding a contest to win a chance to drive the car at the Silverstone racetrack. The possibility of having the Silverstone, a 911 and you in the same space-time frame is definitely an incentive to like the Porsche Facebook page, if you haven’t already.