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Mercedes-Benz India introduces Wishbox mobility solutions

August 09, 2019, 02:06 PM IST by Aditya Nadkarni
Mercedes-Benz India introduces Wishbox mobility solutions

Mercedes-Benz has introduced a host of mobility solutions for customers, known as Wishbox. The Wishbox mobility solutions has five primary features including key-to-key change, 25-25-25-25 scheme, zero down payment, star agility plus and comprehensive insurance. 

Following are the key benefits of the Wishbox mobility solutions:

- Key to key change is a unique offering, which allows customers to own two Mercedes-Benz cars in a span of 4 years. Applicable on GLE and GLS SUVs, this offer allows two upgrades at no extra cost and the customer always gets to own the latest product offering.

- The 25-25-25-25 scheme allows a customer to own a Mercedes-Benz car without having to worry about the down payment and the immediate commencement of EMIs. The customer makes a down payment of 25% of the value of the car and then pays three annual payments of 25% each.

- Zero down payment is aimed at benefitting the customers by addressing the challenge of a high entry barrier by significantly reducing the down payment, as a regular down payment goes up to 40% including margin, tax and insurance. In this case, the customer pays only the road tax and enjoys EMI at a low-interest rate for 60 months. 

- Star agility+ is a program for aspiring customers providing them with up to 40% lower EMI costs, which are inclusive of maintenance, warranty and assured buyback. As an example, for customers opting for a C-Class with 3 years loan tenure, the standard loan EMI would be Rs 1.35 lakhs (without maintenance). Under the new program, the EMI will be Rs 82,000   including maintenance, allowing customers to save Rs 53,000 each month.

- Comprehensive Insurance is where customers will be offered complimentary two years insurance program which provides the benefit of minimal cost, leading to low equity requirement from customers and higher perceived value

Speaking on the occasion, Martin Schwenk, MD and CEO, Mercedes-Benz India, said, “At Mercedes-Benz, we understand the pulse of the Indian customers and it remains our relentless endeavour to introduce customized mobility solutions that excite them. We are introducing some industry-first mobility solutions with the aim of bringing back the much-needed customer confidence by offering them financial flexibility related to their car purchase. With our innovative and smart mobility solutions, we address the current market challenges and support our customers with their purchase decision. We are confident that these mobility solutions will find value among the customers and support a positive market development.”

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