Please Tell Us Your City

Knowing your city will help us provide relevant content to you.

Sorry! No matching results found. Try again.Error Identifying Your Location.

Log in to CarWale

Please enter your password
Forgot password?
Please enter your registered email

Sign up to CarWale

Please enter your name
Please enter your mobile number
Please enter your password
Please enter your password

Ford drops ‘Figo’ from the Aspire compact sedan badge

June 15, 2016, 06:06 PM IST by CarWale Team
Ford drops ‘Figo’ from the Aspire compact sedan badge

Ford India has decided to ditch the Figo badging for its compact sedan. The sub-four metre car is now called the Ford Aspire and the changes are slowly visible across most of the company’s communication.

The Aspire probably used the Figo badge to take advantage of the name that has done well with for the previous generation hatchback. However, the new Figo and Aspire twins haven’t done well, despite offering a strong package. The change in name is mostly to differentiate between the two products that might have individual branding strategies.

We are still waiting for official communication from Ford India in this regard and are expecting a word in the next few days. 

Tags:Ford,Aspire,Ford Aspire
Show CommentsHide Comments
  • Upcoming Cars

Toyota New CamryToyota New Camry

18th Jan 2019

37L - ₹ 40L
Nissan KicksNissan Kicks

22nd Jan 2019

10L - ₹ 15L
Tata HarrierTata Harrier

23rd Jan 2019

16L - ₹ 22L
Maruti Suzuki New Wagon RMaruti Suzuki New Wagon R

23rd Jan 2019

4L - ₹ 6L
Mercedes-Benz V-ClassMercedes-Benz V-Class

24th Jan 2019

75L - ₹ 85L
All Upcoming Cars
Ask the experts1800 2090 230Mon-Fri (9 AM - 8 PM)
Sat (9 AM - 5:30 PM)
Sun (9 AM - 7 PM)
Toll free

Select your city to avail offers

Currently available only in