Chevrolet India announces festive offers on complete range, with an assured gold coin with every car purchase.
The festival season in India is a time of celebration for manufacturers and customers alike and Chevy India has rung in the festivities by announcing offers on its entire range. There will be an assured 4gm gold coin on every purchase. The benefit of this festive bonanza are available on the models like the Cruze, Beat, Tavera, Sail and Enjoy.
With India’s renowned affinity for gold, Chevrolet buyers will be gifted with a 4gm gold Coin with every car. These special offers carry benefits on limited stocks and the premium sedan from the American Car maker, the Cruze, will be offered with a benefit of over a lakh. Along with these schemes, Chevrolet intends to lure the customers with attractive exchange bonus and free insurance on their vehicle for the first year.
In this festive bonanza offers, there’s an exchange bonus in the range of Rs 15,000 to Rs 50,000 and cash benefits ranging between Rs 7,500 to Rs 50,000, depending upon the model. The Cruze reaps the most, with a combined exchange and cash benefits summing up to Rs 1.20 lakh, while the Tavera is lowest yet with a combined benefit of Rs 52,000.
To enhance the customer experience and relationship the American manufacturer plans to captivate the attention of new customers by instituting the 360 degree integrated marketing campaign through various media platforms. Thus extending their reach and enhancing customer experience amidst the tough competition.
Jack Uppal, Vice President, Marketing and Customer Experience, Chevrolet India enunciating on the Special Offer, said, “At Chevrolet, we believe in the spirit of all the celebrations and festivities in India. The Festival offer is to make the consumers’ celebrations a little bit more special and happier. This is a great time to purchase Chevrolet cars, as customers will get the best value for their money along with a complete piece of mind giving them a truly satisfying ownership experience."
