- Two new CarWale franchisees in Mumbai – One Direction and Car Junction
- Offers certified cars and warranty benefits
- Aims to improve pre-owned car buying experience for consumers
- Evaluating franchisee partner expansion plan across the country
India’s largest online automobile classified firm, CarWale has launched two new pre-owned car franchisees – One Direction and Car Junction in Mumbai. CarWale, as a brand, aims at improving the pre-owned car buying experience for consumers and has partnered with trusted and experienced dealers to launch these franchisees in the market. The stores will further strengthen CarWale’s position as the leading online automobile platform and give its used-car customers end-to-end offerings during their car purchase.
Speaking about the launch of these franchisees, Vikram Alva, President - Used Cars at CarTrade and CarWale said, “Buyers are looking to purchase good quality pre-owned vehicles from trusted dealers and our franchisee offering helps us deliver the same to them. Our customers can now search for pre-owned cars online and then buy from a select group of franchisee stores which are handpicked by us. The cars at these franchisees will be certified and sold with warranty.”
Rajesh, owner, Car Junction said, “I am really excited to become a CarWale Franchisee. It feels great to be a part of such a great brand and I’m sure that this will be a very successful relationship. CarWale and CarTrade has always helped us sell cars and this new initiative will help me take my business to the next level.”
Kini, owner, One Direction said, “We at One Direction have always strived towards increasing customer satisfaction and delight. To take this to greater heights, we are pleased to announce that we have been chosen by CarWale to be one of their few franchisees. With this tie-up with the market leader, our customer can expect the best buying experience in pre-owned cars along with the comfort of certified cars and warranty benefits from CarWale.”
As a part of its growth plans, CarWale is working on launching these franchisees across the whole country and is currently evaluating partners in various cities.