Please Tell Us Your City

Knowing your city will help us provide relevant content to you.

Sorry! No matching results found. Try again.Error Identifying Your Location.

Log in to CarWale

Please enter your password
Forgot password?
Please enter your registered email

Or Login with

Sign in with facebook
Sign In with google

Sign up to CarWale

Please enter your name
Please enter your mobile number
Please enter your password
Please enter your password

BMW to invest more in India to step up localisation

October 16, 2015, 01:37 PM IST by Ninad Ambre
BMW to invest more in India to step up localisation

BMW plans to increase their investments in India. The intention being to improve the localisation of their products looking at the flexibility and profitability of the venture.

The manufacturer already has invested Rs 490 crore in our country apart from the Rs 640 crore in financial services. Their localisation content is now at 50 per cent with localised engines, gearboxes, dash boards etc. According to their make in India strategy, they will increase this level and eventually step up from assembly to a fully-fledged production.

BMW says that they are focusing on premium products in India at present and are not really looking at their volume spinning models. Presently, their Chennai plant has a capacity of producing 13,000 units. To have a full-fledged plant they will have to have a volume of 30,000 to 40,000 units and are prepared for the same.

Philip Von Sahr, present at the BMW X6 M and X5 M launch event yesterday at Chennai, said that this growth will take some time, but BMW is ready to invest in the Indian market. They find conditions more favourable in India than in China, Brazil and Russia. They are going aggressive with their long term investments in the Indian market and may be sometime in future also start exporting from India.

Tags:bmw x5,x5,BMW
Show CommentsHide Comments
  • Upcoming Cars

Toyota GlanzaToyota Glanza

6th Jun 2019

6L - ₹ 9L
Hyundai Kona EVHyundai Kona EV

9th Jul 2019

8L - ₹ 14L
MG HectorMG Hector

Jun 2019

18L - ₹ 23L
Volkswagen Next Generation VentoVolkswagen Next Generation Vento

Jul 2019

8L - ₹ 14L
BMW New 3 SeriesBMW New 3 Series

Jul 2019

50L - ₹ 60L
All Upcoming Cars

Explore action from the track

Know More

Select your city to avail offers

Currently available only in