Audi’s new A3 to be the highlight at the Auto Expo

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Ever since it first stepped foot in the Indian luxury car market, Audi India has been doing great given that it has managed to set up such a wide variety of products that includes everything right from luxury sedans and SUVs to mid-engined supercars.

Audi now, is all set to begin 2014 on a high note. The German carmaker, in fact, is looking to bring a slew of high-performance and uber luxurious models to the biennial auto show. Things will kick off with the debut of the much-awaited A3 sedan. 

In a bid to capture a new generation of buyers who are looking for a compact, good quality sedan, Audi India hopes that the new A3 will give the brand an edge over the competition in catering to this up-and-coming segment.  Mercedes already has the A-Class and is set to bring the CLA – a car which will put up a good fight with the A3. As for the brand’s famed SUV range, expect the SQ5 and special edition models of the Q7 to grace the stands at the expo. 

The recently launched RS 7 Sportback will also make an appearance. The car is powered by a 4-litre TFSI V8 engine which also features cylinder deactivation technology for improved fuel efficiency under normal driving. On full swing, the V8 puts out over 552.3bhp of power and 700Nm of torque, enabling the RS7 to sprint from 0 to 100 kmph in just 3.9 seconds. For those who care, Audi claims a fuel economy of 10.20 kmpl for this four door sports sedan with super-car rivalling performance.  

Audi motorsport fans are sure to be left spellbound as the company will also display its 2012 24 Hours Le Mans winning race machine - the R18 e-tron quattro. As a successor to the R15 TDI, the revolutionary R18 e-tron features a hybrid powertrain and is the first of its kind to win the grueling 24-hour race.