Reports suggest that the Audi A3 sedan might be launched in India on August 7. The A3 sedan will be the most affordable car in Audi’s line-up and will compete with other entry-level luxury cars like the Mercedes-Benz A-Class and the BMW 1 Series.
The A3 had earlier been spotted in India with a 2.0 TDI badge, which indicates that it housed a 2.0-litre TDI diesel engine under the hood. Another report however, claims that with the new A3 sedan, Audi plans to implement a new nomenclature system for its cars.
Currently, the badge on an Audi car indicates the size of the engine. The problem with this system is that the badge doesn’t reflect the amount of power it produces, as the engines are available in different state of tunes in different variants. The new system aims at differentiating the models based on the amount of power on offer and a badge with higher numbers indicates that the car is more powerful.
Based on Volkswagen Group’s MQB platform, the Audi A3 sedan is a stretched version of the A3 Sportback (hatchback) with an additional 425-litre boot. The front of the car features the familiar fascia with a prominent Audi beard grille and projector headlamps with DRLs.
Though Audi is the last of the three German luxury brand manufacturers to bring its entry-level luxury car to India, we expect it to have the upper hand owing to the extra practicality it offers in the form of a boot. In the past few years, markets around the world are witnessing an increased interest in compact cars and Audi is betting on cars like the A3 sedan to strengthen its position as number the one luxury car maker in the world.