Audi, announced the opening of its new showroom in Mumbai. The Audi Mumbai West showroom was inaugurated by Andre Konsbruck, Executive Director Region Overseas, AUDI AG, Michael Perschke, Head, Audi India and Anand Rao, Managing Director, Audi Mumbai West. Also present on the occasion was leading actor, Bipasha Basu- owner of the Audi Q7.
"India is a key growth market for Audi in the region. We have undertaken an intense growth strategy to expand our dealer network and offer an energetic product line and world-class services to our customers in India. Audi is focused on strengthening its national footprint to 18 locations by end of 2011 to cater to the fast growing demand for luxury automobiles in India. We are confident that our performance this year will mark the beginning of a new era for Audi in India." said Andre Konsbruck, Executive Director Region Overseas, AUDI AG.
Spread over total area of 18,000 sq. ft. the showroom has a honeycomb aluminium facade on the exterior. With a display area that can accommodate 12 Audi cars, the showroom will display the entire model range of Audi cars available in India. The showroom will also house an Audi Shop and the Audi Exclusive Elements, where customers can order customised products and purchase a variety of Audi branded merchandise.
"I am delighted to announce the opening of our new showroom in Mumbai- the financial capital of the country. Mumbai is an important market for Audi in India. Based on Audiâ€™s philosophy of â€œVorsprung durch Technik, this showroom offers a luxurious experience that truly reflects our brand values of sportiness, progressiveness and sophistication. This showroom will offer unparalleled levels of luxury and premium services to our customers", said Michael Perschke, Head â€“ Audi India.
Audi India is focused to expand its network in India. This year the company opened new showrooms in Kolkata and Bengaluru while Delhi, Jaipur, Chennai and Ludhiana are on the horizon.