2012 Tata Safari Storme

Tata Motors to offer flat discounts on ‘Tata-Original-Parts’ and labour services

We have seen many spyshots of the Tata Safari Storme facelift, but this is the first time the SUV has been spied with VARICOR 400 badging. This means apart from the minor cosmetic changes, Tata Motors has equipped the vehicle with a new improved version of the 2.2-litre VARICOR diesel engine from the Tata Aria.

In a bid to keep up with the competitive market, Tata Motors has announced its new policies to improve the company’s competitiveness. As a result the key focus areas will include productivity benchmarking, cost optimization and job enrichment, for a more effective and efficient organisational structure aligned to market demand.

Tata will launch their latest compact sedan Zest, the upcoming hatchback Bolt and facelifted Safari Storme in South Africa next year. The company will make the cars available there through Associated Motor Holdings (AMH), the exclusive importer and distributor of Tata cars in South Africa.

The Tata Safari is one of the longest selling vehicles in the company’s model range. Tata gave it a facelift in 2012 and called it the Safari Storme, which stands to be updated early next year. The updated model might be launched in early 2015 and will employ comprehensive changes inside out, according to rumours.

Driving a car for a long distance is like flying. All your senses are alive and that makes the experience quite interesting. While I didn’t get a chance to live with the Tata Safari Storme for many days, I got to experience this SUV for around five days, where I covered around 3,000kms.

The Tata Safari Storme has had a busy schedule since October, munching kilometres much quicker than any other car that did duty as part of CarWale’s long term fleet. We have already covered close to 7,000km and before it switchesduties to being a daily commuter in Mumbai, we look at all the positives and negatives of this old-school SUV from its highway runs.

Brawny street presence has been the Safari's strongest selling point for years. Now, there’s a new generation model — Safari Storme. Here’s our driving impression