Mumbai, Maharashtra, India, Wednesday, October 10th, 2012
CarWale - India’s largest automotive portal - now starts its two-wheeler journey with BikeWale.com. Having served 50 million customers in their car buying journey, CarWale pledges to simplify the cumbersome and complex ecosystem of bikes with its latest offering BikeWale.
What began with a simple vision to bring joy and delight in car buying and ownership, has not only revolutionized the way Indians now research and make informed car purchase decisions but also spear headed innovation to develop products and features to quench the thirst of auto enthusiasts and pros alike. Since its inception, CarWale has presented auto buyers with exhaustive and unbiased information on cars and comprehensive tools like used car price guide, compare cars tool, on-road price quotes for over 300 Indian cities etc.
BikeWale rides on the unparalleled growth and stunning success of CarWale clubbed with its overwhelming customer patronage. Focus on the two-wheelers segment was a natural extension: “India sells around 14 million bikes every year and it attracts riders and enthusiasts from 18 to 60+. Despite being the world's second largest market, Indian buyers and owners face multiple problems like making the right & informed decision, futile hoping from one dealership to another for the right quote and then, not getting a friction less, hassle free experience while transacting. It extends to lack of pricing standards in the pre-owned bikes market and classifieds haven't really helped much in buying and selling of bikes either. After cars, we are committed to simplify the way Indians buy two wheelers through right content and to create a marketplace for buyers and sellers.” says, Mohit Dubey, CEO CarWale.
Information asymmetry and inadequate research options describe the plight of bikers and biking enthusiasts in India. BikeWale endeavors to provide quantum of unbiased reviews, in-depth research pages, latest news, and more. In short, all that will fuel one’s appetite for the bike of one’s dreams. India’s youngest biking destination empowers bikers to research, buy, sell and come together to discuss and talk about their bikes.
BikeWale’s features like On-road Price Quotes, Compare Bikes, EMI Calculator and reviews not only by experts but also by consumers promise to bring clarity to a consumer’s first aspiration to personal mobility. The biking fraternity can now ride pillion with BikeWale, shares their passion for their motorcycles and devour each byte of info about upcoming launches. Soon BikeWale’s Forum will be the bikers’ platform to speak their heart out. What’s more? BikeWale offers its customers to sell or buy pre-owned bikes in the most convenient way. To save its customers any hassle, BikeWale also verifies all listings on its portal and only shares verified buyer details to sellers.
BikeWale aims to reach 10 million bikers in an year’s time and transform the way Indians explore, ponder and decide their first set of wheels, two-wheeled albeit.
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10 Oct 2012 12:00