List of articles tagged: S80

Volvo has launched the S60, S80 and XC60 with an all new 5-cylinder D3 diesel engine. The company has also added some features across the baseline models across its portfolio, at the same time they have priced it aggressively.

In an exclusive interview to CarWale.com, Paul de Voijs, managing director, Volvo Auto India talks about the silent existence of the brand and its dynamic future plans Volvo has been present in India for some time now but still the brand remains unknown to many? Volvo Auto is relatively still new to the market. Although, we had a Ford backing, Volvo always took its own decisions. We opened our first dealership in March 2008 in Chandigarh which makes us a very young player in the market and there is a strong reason why we haven’t made much noise in the Indian market till today. For any company to become a brand takes some time. Volvo might be a reckoned name outside India but here one has to start from scratch. We did not want to come to India and launch an ‘x’ amount of cars; idea was to go at a slower pace and make people get used to the brand. Exploding into the market with too much hype didn’t make sense to us. This is probably one of the reasons why people are not much aware about Volvo cars in India but we are now increasing the marketing and branding activities for the cars in India.

Volvo India, today unveiled the new S80 with additional features and a new diesel engine in Mumbai on Wednesday.

We drove Volvo's S80 V8 in pouring rain last August, but that didn't stop us from using its full 315bhp. We aren't driving gods, but that's the kind of engineering that goes into a Volvo. They have always put safety first, and seem a little out of place in our country, where we usually comply with safety standards like a helmet or seat-belt only when we're threatened with legal action. Mr.Thomas Broberg, Senior Technical Advior at the Volvo Cars Safety Centre, answered a few of our questions regarding Volvo's space-age safety systems and their plans for our market.