Small cities, towns make beeline for Nano
The Hindu Business Line,
April,14 2009
Online bookings have gained momentum with requests coming in from almost every nook and corner of India. Mr Tufail Khan, Vice-President, Marketing of the online car portal Carwale.com (which offers an opportunity to book the Nano), said about 6,500 bookings were facilitated by the portal. It has also received booking requests from 430 cities in the last four days.
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The selling of the Nano
The Hindu Business Line,
March,26 2009
“Nano is not just a disruptive innovation in manufacturing. The way it is marketed is equally innovative. No other car might have generated such a huge customer interest online as well as offline the way Nano has generated,” says Mohit Dubey, Managing Director of the online car portal CarWale. Clearly, the little car will have to live up to some big expectations of it.
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The Hindu Business Line
The Hindu Business Line,
December,02 2006
Buyers and sellers of pre-owned cars now have another online option, this time courtesy the Web site www.CarWale.com. According to Mohit Dubey, CEO, CarWale.com offers a multi-layered search facility from among the cars available for sale online. A prospective buyer can specify his requirements of the type of car, vintage and price range. The system matches it with the pool of cars available conforming to the specification given.
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