Banwari, if CW is going that far, take it all the way through, and convert it into a CRM facility for OEMs. Let there be a template for entering data that will not be made public, and will be forwarded to the concerned people in that department for that particular mfr / dealer/distributor chain.
Let there be SLAs - Service Level Agreements with the guys who deal with complaints - 1 day for preliminary investigation and confirmation of the incident and credentials, say 3 days for getting a detailed report, and 7 days to resolving the issue with justification.
CW can streamline the interaction, and also bring the various actors in these difficult circumstances on a single page. This will help OEMs avoid the backlash like Skoda has been seeing for their products, and will overall benefit the company because of word of mouth and online praise.
Am I going too far?
PS: I realize washing all this dirty linen in public is kind of inconvenient to the company, but if all of these complaints are dealt with all the interaction public, it will generate huge praise and goodwill for the company who might be interested in doing it. To keep it manageable, low volume companies like VW, BMW, Audi, can be supported first, as their service and redressal network will also be limited. Then as everyone gets a hang of it, let everyone else jump it. The idea would have proven itself by then.
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